Why Optimum
The roof your neighbors call us back for.
Four standards we won't bend on. The reason homeowners across Baldwin and Mobile counties trust Optimum to do the work — and tell their family to do the same.
Our four pillars
What you get when you hire Optimum.
Owner-led
Justin owns Optimum and is on every job. Jon Jon, our sales manager, walks the roof with you. Same people, every project.
15+ years on the Gulf Coast
Baldwin and Mobile County roofs since the start. We know the wind, the salt, and the homes here.
Coastal-grade install
Wind-rated systems, coastal fasteners, and flashing details built for the storms we actually see.
Communication-first
Same number for the whole project. You hear from us at the start of every day, not just the start of the job.
Pillar 01
Owner-led service.
Most roofing companies hand you off to a salesman, then a project manager, then a sub-crew. Optimum doesn't. Jon Jon, our sales manager, walks your roof and writes your estimate. Justin, the owner, stands on the site the day the dump trailer rolls in.
That means decisions happen in real time. If we find a soft deck board, we call you from the roof — not three days later in a change order. If you have a question at 7 p.m., one of us answers the phone.
- Jon Jon walks every roof before the quote.
- The owner runs the crew on install day.
- The owner does the final walk-through.
Pillar 02
15+ years on the Gulf Coast.
We've been roofing in Baldwin and Mobile counties for 15+ years. We've worked through hurricane seasons, named storms, and the slow-season repair calls that come the rest of the year.
Experience here means we know which neighborhoods get the worst of the wind. We know which carriers move quickly on Gulf Coast claims. We know the rhythm of the building department in Baldwin County, and we know how to schedule around Gulf weather that flips in an afternoon.
Pillar 03
Coastal-grade install.
Gulf Coast wind, salt air, and humidity beat up shortcuts. We spec for the weather we actually have — high-wind-rated shingles, ring-shank or hurricane-clip fasteners where code and conditions call for it, and flashing detail that holds up after the third named storm of the season.
We install manufacturer systems from name brands like GAF and Owens Corning, and we do it to spec so the warranty stays intact. No corner-cutting on starter, ridge, or drip edge. Those are the parts that fail first.
Pillar 04
Communication that doesn't drop off.
The thing homeowners complain about most isn't price. It's the contractor who stopped calling back. We answer the phone. We text you photos from the roof. We send a written summary after every visit. If we're running late, you know before we're late.
That sounds basic. In this trade it isn't.
Meet your team
The names on the truck.
Justin Lutheran
Owner
Jon Jon Frizzel
Sales Manager
Justin started Optimum after 15+ years on Gulf Coast roofs — tired of watching homeowners get the run-around from out-of-town crews and impossible-to-reach 800-numbers. He runs the company day-to-day and is on most jobs from tear-off to final walk.
Jon Jon leads sales. He's the first person most homeowners meet — on the phone, on the roof, and on the written estimate. Same phone number, same standard, start to finish.
License # 31772 · Insurance: —
What homeowners say
Real reviews from Baldwin County roofs.
Jon Jon came out the same week I called, walked the roof with me, and explained what we were looking at without trying to upsell anything. The crew did the job in two days and cleaned up like they were never here.
Sarah M.
Fairhope, AL · Roof Replacement
Storm took off half the shingles on the back slope. They had a tarp on the roof the next day and walked the whole insurance claim with me. Honest people doing it the right way.
David R.
Foley, AL · Storm Damage
The leak had been driving me crazy for months. Two other roofers told me I needed a full replacement. Justin found the actual source in fifteen minutes and fixed it for a fraction of the cost.
Tracy P.
Daphne, AL · Roof Repair
Free roof check
See the difference on your own driveway.
Schedule a free roof check with Jon Jon or Justin. No high-pressure pitch — just an honest look.